Official collage of DJ Orkidea’s 23h set on 01.01.2010. Youtube link.
ONE – Reunited.
Welcome Back Together. As One.
New haven. For you and 400 of your friends.
Venue used for the very first time.
New sound. Funktion One. Uncompromised.
Battery Sound System.
New, fresh artists. Strong, approved talents.
This is One in Spring 2010.
27.03.2010
05.06.2010
Be the One.
A very, very limited amount of “One Love” tickets will be out soon – giving a queue free entry to both events + exclusive music goodies. Follow the updates @ Klubitus.
Remember back in the day when DJs received promo copies? There was only vinyl format available, white label was the label with most value and if you got a promo copy in your hands (yes, despite the name, you could find them in your local record store, too), you had to mention it in your tracklists.
And think about the value – labels could print 20 vinyl promos, send them to the biggest DJs six months before the official release and the best case scenario would be that the track would become a highly sought-after gem.
The scenario a slightly different today. I’m receiving 40-80 promos a week and would have sold my mother to get that amount of music when we were still living the vinyl times. Now I’m considering it more as music spam than getting something valuable and rare.
Why?
Out of those tens of tracks I get, normally only very, very few are playable. Also, when I listen to them, they are normally already published. Most of the labels tend to send their promos only some days before the actual release date (this surely isn’t correct if you’re on the A-list – then consider this a month or two before the release), which makes me wonder what is their real motive to even send the promos this late.
In Finland there are very few EDM DJs who have so many gigs that they have the possibility to play the unreleased promos always when they still are unreleased. And despite of having a very good audience here, most of the clubbers really don’t realize or care if you play “that track I just received as a promo”. For most DJs – and I’m not only talking about Finns here – promos are just a way to make you feel important when posting tracklists afterwards even though those tracks didn’t really make your set any better.
Also – promos tend to fool you to think you’re receiving something much more valuable than you’re actually getting. This is the trick of getting something for free and from a source from which you want to get more and more music in the future.
This leads to two things: 1) when giving feedback, most DJs tell that also the bad track is “pretty good, might give some plays” instead of telling the label & artist never to release something like that again (which would be more helpful, to raise the music quality over quantity) and 2) DJs even forget to ask themselves “would I pay money to buy this track?”. If the answer is “Maybe” or “No”, I don’t even consider downloading, let alone playing the track.
A good question here is, why do DJs pretend the promotional tracks they receive would be better than the music they buy from online shops? If you think it isn’t, then tell me why do DJs spend so much energy in trying to get promos, listening to the promos, giving feedback on the promos and telling everyone they received promos instead of using all that time in the online shops where all the good music is (and all those “promos” too, just in a couple of days).
Now again – from the labels’ point of view – I asked already what’s the whole point of sending the promos very close to the actual release date. “We want to prevent piracy”, the labels answer. And then again – most of the labels see their releases appear on warez sites once the first promos are out.
Tell me, what is the real difference between a DJ, who gets a free promo two days before the release and gives a feedback “Cool track, will play, 10/10!” and a guy downloading the torrent of the release for free and not giving any feedback but possibly supporting the release as much as the DJ? Nevermind the difference, both are as (little) valuable for the label.
Wouldn’t it be the same for the label not to send out any promos (except the A-list), but to advertise that the track is available for one hour for free two weeks before the actual release? That would attract more fans, give some good publicity – and in best case, raise the sales. Exactly what the promos are failing to do. As well as the artists these days, I think labels should also reconsider updating their marketing & promotion strategies to 2010.
For DJs – what counts, is no more who has the tracks first, but who creates hits out of tracks no one else realized were there. Being different and standing out of the line of promo-hungry DJs is fruitful for the culture, audience, labels – and you.
If you think this post hit the spot, let me know in the comments. If you think it sucked, add me to your promo list.
It was early October in 2005 when I casted my first podcast episode. In nearly five years, we’ve come a long way – podcasting has become nearly a standard way of sharing radio shows and DJ mixes and unlike five years ago, people feel podcasts are much more convenient way to receive music than direct download links on websites.
DJ Orion’s podcast has been already for some years in Top15 of iTunes Music podcasts in Finland and casted 104 episodes of electronic music. My radio shows on YleX and Radio NRJ will be added regularly to the podcast (without voiceovers, however) in 2010 and additional guest mixes, interviews and whatnot will see the light of the day there, too.
To start the 2010 properly, Episode 105 is now online and downloadable. It’s a one hour Best of 2009 mix, mixture of the best house/prog/trance tracks of last year.
The easiest way to get it (as well as all the upcoming shows) is to subscribe to DJ Orion’s podcast on iTunes. If you’re feeling nerdy and love RSS-feeds, head directly to the podcast feed.
Thanks for listening for all these years. As we forgot to organize a mässssiv celebration for the 100th episode, let’s look forward to the 200th ;)
http://www.djorion.fi // DJ Orion’s podcast is a one hour show, hosted by DJ Orion (Radio 1 Finland, Radio NRJ, Lost Language, Solaris) and casted twice a month from Helsinki, Finland. For tracklists and more info, see http://www.djorion.fi
DJ Orion’s podcast #105 / Best of 2009
01. Dirty South , Sebastian Ingrosso, David Guetta – How Soon Is Now (F*** Me I’m Famous)
02. Kostas Skretas – Tears On The Leaf (Claes Rosen remix) (Dark Pleasure)
03. Orbital – Halcyon (Tom Middleton Re-Model) (Warner)
04. Chris Lake, LYS – La Tromba (Rising Music)
05. Joris Voorn – Sweep The Floor (Rejected)
06. Timo Maas – Jetstream (Cocoon)
07. Pitto – Feelin’ (District One’s Feelin’ Techno mix) (Rejected)
08. D.Ramirez, Mark Knight, Underworld – Downpipe (Toolroom)
09. Jerome Isma-Ae – Smile When You Kill Me (Jee)
10. Underworld – Two Months Off (Grayarea’s Four Years Off) (CDr)
11. Sami Saari – Electric Love (Captured)
12. Dennis Sheperd – Black Sun (Euphonic)
13. Gareth Emery – Exposure (Garuda)
14. Nadia Ali – Love Story (Andy Moor’s Dub Mix) (Direxion Entertainment)
Orion’s podcast on iTunes:
http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=129522914
Feed address:
http://feeds2.feedburner.com/orionpodcast
In 2008, 1500 albums sold more than 10000 copies. Out of these 1500, 227 artists did it for the first time. And out of 227, 14 did it without a record-label. 106 were signed to a major label, rest to indie labels. Facts @ Music Think Tank.
Spotify fan? Try these: Spotibot & Listify.
Great chill-out mix from Tom Middleton. Download.
Four album from 808 State getting re-mastered and re-released. Original release years were between 1989 and 1993. Oldskool.
Pacifique makes artist interviews of this year’s artists. See them all here (more posted every week).
Gramophonedzie’s big hit from last summer gets a proper and pretty entertaining music video.
DJ Orion & Flight @ Jack, Redrum, Helsinki – 23:30-01:30
Abe Duque – What Happened (Donk Boys remix)
Samuel Knob – Track 02 (Uner & Edu Imbernon Remix)
Ronan Portela – Beat Up
Alex Kenji, Mark Mendes – Take That Sax
Joey Negro, Akabu – Sax My Bitch Up (Audiojack Remix)
The Junkies – Quattro Uno Sei
Ramon Tapia – Sunka Sanka (Coyu & Edu Imbernon Remix)
Mollan – En Mis Manos
Anthea & Celler – Ceadmon Loop
Pitto – Feelin’ (District One’s Feelin’ Techno remix)
Butch – Joy
Nic Fanciulli – Work The Week
Starkillers, Disco Dollies – Get Up (NiCe7 Remix)
Saeed Younan – Yeah Ha
Paolo Mojo – Alininha (Edu Imbernon Remix)
Butch – Pump Pump, Yeke Yeke (Orion & Flight re-edit)
Matteo DiMarr – Drumbotto
Mowgli – London To Paris
The Prodigy – Narayan (Orion & Flight re-edit)
Christian Smith, Reset Robot – Air Miles (2000 And One & DJ Madskillz)
Cirez D – On Off (bootleg)
Underworld, Axwell, Mark Knight, Sunfreakz & D.Ramirez – Counting Down The Pipes (Orion & Flight re-edit)
Awesome night, great sets, happy people and a sold-out night. It was great to test drive Funktion One soundsystem for the first time, too – no wonder they’re saying Redrum has the best DJ booth and sound in Finland. Thanks to everyone involved, more jackjackjack in March.
This Saturday we’ll celebrate Jack’s first year in Redrum – and what a year it has been. Dave Seaman, Nick Warren & Jody Wisternoff sharing the same DJ booth, Matthew Dekay rocking the house at Jean Michel Jarre‘s concert unofficial afterparty, summer vibes at Danceteria cruise afterparty and much more.
I’m really looking forward to the upcoming year – it seems there will be more One & Love events and the future of Jack looks bright too. This Saturday, at Jack’s 2010 season opening, I’ll be joining the decks with the finest and most promising house talents at the moment: morning party hero Paul Easy, fresh prog house duo Something Good, Visions DJ’s from Playground and Romance head-honcho DJ Flight.
This is also my first time behind Redrum’s decks and I’m really excited of finally getting into the groove with much-talked Funktion One soundsystem. They say Redrum has easily the best DJ booth in Finland – can’t wait to get a hands-on experience :)
To get more information about Saturday’s Jack event, head to the Facebook Event page, read the previous blog post about the event or read the artist interviews at Klubitus.org topic.
Happy news. I’ve just confirmed I’ll be starting a new radio show on Radio NRJ Finland, the most popular domestic hit music radio channel. The show runs for one hour every second Saturday of the month at 23:00.
I’m very excited about this, especially when having a possibility to host two shows, “DJ Orion” on YleX and “At the Club” on Radio NRJ. This gives possibilities not only to provide and play very wide scale of quality electronic music but also to support our club culture and give even more interesting producers and artists a good push.
Hear soon :)
OUT NOW. Beatport link.
Here’s the second collab track with Mango, out now on Mango Alley Recordings. When All The Ships Are Gone is originally a chill-out track on our upcoming Goodbye Earth EP which Mango liked so much that he suggested a more proggy remake of the tune.
Mango mix is a progressive house at its best which an epic & techy buildup and Shoreliners mix comes closer to the original melody with a more laid-back progression.
The previous collaboration with Mango was Raining In Osaka, of which J.Shore and me also made a longer chill-out version.
When All The Ships Are Gone is now available in Beatport: http://www.bit.ly/alltheships
Just awesome. More here.
My last Tiistain Tanssi-ilta set, aired on 22.12.2009, is now downloadable below with or without voiceovers.
DJ Orion – Tiistain Tanssi-ilta, Farewell & Goodbye, 22.12.2009
(Finnish voiceovers – 82mb)
DJ Orion – Tiistain Tanssi-ilta, Farewell & Goodbye, 22.12.2009
(No voiceovers – 82mb)
Tracklist
01. Goldie – Inner City Life (Baby Boy’s edit) (FFRR)
02. Chicane – Offshore (Xtravaganza)
03. Tracey Thorn – Grand Canyon (King Unique Come Home Vocal mix) (Virgin)
04. Jaytech – Pepe’s Garden (AnjunaDeep)
05. Delerium – After All (Beetseekers remix) (CDr)
06. Pete Lazonby – Sacred Cycles (Quivver remix) (Hooj)
07. Motorcycle – As The Rush Comes (Gabriel & Dresden Sweeping Strings remix) (Armind)
08. Joonas Hahmo – Tampere By Night (AnjunaDeep)
09. Claes Rosen – Mystify (Dinka remix) (Discoteca)
10. Way Out West – Mindcircus (Distinct’ive)
11. Hybrid – Finished Symphony (Distinct’ive)
Thanks to Thomas for recording & sharing goodness.
Selected links for the beginning of the year.
DJ Hero 2 coming up, David Guetta confirms
Kleptones present a new album, Uptime/Downtime.
Rumours & confirmations about new Madonna album – Brendan O’Brien producing, David Guetta & Akon collabs.
Again, some news of BT’s upcoming album.
Beatport’s top selling tracks of 2009
Fabric 41: Luciano
Predictions for Music Industry in 2010
The honest 10.000$ spam
Christmas Light Hero
30 Unforgettable Club Tracks of the past decade.
Artist income rising
…and finally – your daily Sven.
Youtube link.
Joey Beltram – Arena
I clearly remember getting this record. It was my first purchase from Turku-based Mind Records, the package also included a sought-after Dave Clarke’s Red 1, but despite Red 1’s classic status this one really stood out.
I really don’t know how I ended up picking up just this tune among Read More
DJ Orion @ YleX 04.01.2010, Best of 2009
Tracklist
01. Dirty South , Sebastian Ingrosso, David Guetta – How Soon Is Now (F*** Me I’m Famous)
02. Kostas Skretas – Tears On The Leaf (Claes Rosen remix) (Dark Pleasure)
03. Orbital – Halcyon (Tom Middleton Re-Model) (Warner)
04. Chris Lake, LYS – La Tromba (Rising Music)
05. Joris Voorn – Sweep The Floor (Rejected)
06. Timo Maas – Jetstream (Cocoon)
07. Pitto – Feelin’ (District One’s Feelin’ Techno mix) (Rejected)
08. D.Ramirez, Mark Knight, Underworld – Downpipe (Toolroom)
09. Jerome Isma-Ae – Smile When You Kill Me (Jee)
10. Underworld – Two Months Off (Grayarea’s Four Years Off) (CDr)
11. Sami Saari – Electric Love (Captured)
12. Dennis Sheperd – Black Sun (Euphonic)
13. Gareth Emery – Exposure (Garuda)
14. Nadia Ali – Love Story (Andy Moor’s Dub Mix) (Direxion Entertainment)
Listen again on YleX Areena (works in Finland only):
http://areena.yle.fi/haku/uusimmat/hakusana/dj
DJ Orion’s podcast
iTunes: http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=129522914&s=143447
Feed: http://feeds.feedburner.com/OrionPodcast/
Vuosikymmen on vaihtunut ja YleX:llä Tiistain Tanssi-illan seuraajana vuonna 2010 jatkaa “DJ”-nimeä kantava tunnin mittainen ohjelma maanantai-illoissa klo 22:00-23:00.
Vuoden ensimmäisestä DJ-tunnista vastaa DJ Orion, jonka laukusta kaivetaan vuoden 2009 parhaat house-, proge- ja tranceraidat.
Tune in – nyt maanantaina klo 22-23.
Web-stream: http://areena.yle.fi/player/index.php?channel=2&language=fi
On New Year’s day, 01.01.2010, Helsinki will feel the longest DJ set in Finland as DJ Orkidea plays a full 23h non-stop gig in Redrum. The marathon mayhem starts at 05:00 on New Year’s Day and ends at 04:00 on next day. The main happening takes place in Redrum, but there’s also stuff happening in Copacabana and Ice Bar. Copacabana offers full restaurant capabilities for hungry and possibly tired clubbers while Ice Bar is a literally a chilled-out (-5C) room with non-stop downtempo goodness provided by DJ Indigo and me.
I’ve compiled a 323 minute mix for the event in the spirit of 23 years of electronic chill-out music and the icy location where it’s being performed. To add some more number play, the mix was compiled on 23th of December and the maker has his birthday on 23.2. Crazy, huh? ;)
You can find loads of information about the event on Facebook or on DJ Orkidea’s website. If and when you’re witnessing the longest club gig in Finland, drop by to minus degree chill-out space, too :)